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Filip Car Signs for Elita 10: 'Daddy Is Back'

The contract for the tenth, anniversary season was signed on Friday in Zeljko Mitrovic's office. The Pink owner spelled out for the first time what Car asked for and what he was denied.

Marija Kostić3 min read0
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Filip Car and Zeljko Mitrovic speaking to cameras after signing the contract for the tenth season of Elita
Filip Car and Zeljko Mitrovic after the Elita 10 contract signing, July 31, 2026./ Foto: Printscreen/Republika

Filip Car signed his contract for the tenth season of Elita on Friday, July 31, 2026, in the office of Zeljko Mitrovic inside the TV Pink building. Cameras were rolling, and Car delivered the line the Serbian reality scene had been waiting months to hear.

You asked for it? You got it! Daddy is back

Until Friday his return was pure speculation. Now there is a signature, and with it the first public account of talks that the owner of Pink Media Group described as complicated.

Why Car picked the tenth season to come back

This is the anniversary season, the tenth, and it starts in September. Car appeared in seasons four, five and six. That means he sat out three straight runs, the seventh, eighth and ninth, and timed his comeback to the round number.

The anniversary one, how could it go ahead without me

He handed himself a title on the spot, with no false modesty.

I think that, apart from Zeljko, who is the boss of everything, I am the father of reality TV

Then he raised the bar himself, on camera.

As far as I am concerned, I believe the public expects a lot.

What did Filip Car demand, and what was refused?

This is where the negotiation gets interesting. Mitrovic said Car arrived with a long list of demands, most of them about women. Specifically, Car wanted a say over which female contestants would be cast for the season. That request was turned down.

He did not veto a single one, although he tried, but that was not acceptable.

The message is aimed at the rest of a casting process that has barely started. The production is not handing contestant selection to a contestant, however recognisable the name. In a season sold on conflict, the list of women in the house is the most expensive asset on the table, and it stays in house.

Violence banned by the contract

The contract also carries a clause that leaves nothing open to interpretation: violence is strictly forbidden. Mitrovic was blunt about why the provision was underlined in Car’s case. He said Car tends to lose control when he drinks and that he likes to pick fights.

That clause is not boilerplate. Elita has repeatedly spilled into police and court coverage over what happens between contestants, so the violence provision is now written before anyone enters rather than after an incident. Even so, Mitrovic presented Car as a signing worth making.

Filip defined three seasons. I believe he will be one of the more significant contestants.

Who has signed for the tenth season so far

Car is the second officially confirmed contestant of the anniversary season. The first was Andjela Djuricic, who signed on July 26, 2026, five days ahead of him.

  • Andjela Djuricic, signed July 26, 2026, the first officially confirmed contestant
  • Filip Car, signed July 31, 2026, the second
  • Stanija Dobrojevic, winner of the previous season, who opens the new one alongside Mitrovic

Dobrojevic is not a new signing in this story but the face of the season just finished, the winner handed the opening segment next to the owner of the house. Her name shows up in the Elita 10 trailers for a different reason than Car’s and Djuricic’s.

Two names in five days, with a September start already announced, means casting has only just opened and August will carry the rest of the list. What Friday’s signing settles is that Filip Car walks back into the house without a single concession he asked for, holding a contract that names in advance the behaviour that could throw him out of it.

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Next storyPjanic and Osmakcic Clash in Elita 10, Security Steps InTelegraf reports that Mahir Pjanic jumped over a table and security barely restrained him. The trigger was insults aimed at the children of Aneli and Filip Car.

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