Summer 2026: comparing prices in Greece, Montenegro, Spain
How much does a beach in Budva, an apartment in Greece or the Costa del Sol cost this season? Here are the real July and August figures and where Serbian travellers get the best value.
- In Budva a room costs 30 to 50 euros, while an apartment for four starts at 70 euros a day.
- A Greek apartment for four for ten nights in season runs 800 to 1,600 euros.
- On Spain's Costa del Sol lodging starts at 60 euros and climbs to 80 euros at peak.
- The steepest Greek increases this year are in Nikiti, on Thassos and on Lefkada.
Where is the cheapest sea for a Serbian family this summer? The short answer: it depends on how many of you there are and how long you stay, but for a short break Montenegro still leads.
Accommodation prices for July and August have settled, so comparing is easier than in past years when everything shifted week to week. We took the four destinations Serbian travellers choose most often and lined up the real figures, so you know what to budget before you set off.
How much does accommodation cost per destination?
Montenegro stays the closest and, for shorter stays, the cheapest. In Budva a room rents for 30 to 50 euros this season, while an apartment for four starts at 70 euros a day. Over seven nights, that is a range most families can plan for without taking out a loan.
Greece calls for a different sum, because there the usual unit is a ten-night package. An apartment for four in July or August costs 800 to 1,600 euros for the whole stay, which works out cheaper per day than it first looks. Worth knowing: the steepest increases this year landed in Nikiti, on Thassos and on Lefkada, so if you want a lower price, pick the lesser-known spots.
Croatia sits in the middle. On Krk an apartment for four runs from 100 euros a day, noticeably more than Montenegro’s offer, though proximity and quality still draw some guests from Serbia.
Spain seems far away, but the numbers surprise. On the Costa del Sol lodging starts at 60 euros and climbs to about 80 euros at the height of the season. Add a cheap flight at the right time and the gap with the Adriatic is smaller than people assume.
Where do Serbian travellers get the best value?
Our recommendation depends on how long you stay. For weekends and quick runs to the sea, Montenegro is hard to beat on travel and lodging costs. For a classic ten-night holiday, Greece in its quieter resorts gives the best ratio of price to what you actually get.
It is worth thinking about the small costs that add up fast. A set of sunbeds on Jaz beach in Montenegro runs 15 to 20 euros a day, which over a week easily adds another night of lodging to the total. So when you plan your budget, count those extras, not just the room rate.
Personal experience says you save the most by booking early and off-peak, the first ten days of July or after August 20. The same destinations are noticeably cheaper then, and the sea is still warm.
So where are you planning to spend your holiday this year, on the Adriatic, in Greece or somewhere further afield?
