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Vlahovic and Juventus Stall: 'My Son Will Not Sit on Yildiz's Level'

Talks collapsed over a €25 million agent fee, the club is willing to go to €11 million a season, father Milos has been called back for a Friday meeting in Turin.

Nemanja Radulović3 min read0
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Dusan Vlahovic in a Juventus shirt before a cup final.
Photo: Wikimedia Commons contributor, Vlahovic 2024./ Wikimedia Commons, CC BY 4.0

On Tuesday morning at the cafe Torino Centro, Milos Vlahovic sat with his bag next to him for 45 minutes before walking to the Allianz Stadium. The footballer’s father told one newspaper:

I wanted the directors to see me arrive on foot, not in a club car. My son will not be sold on terms that put him below Yildiz.

In the same building, sporting director Cristiano Giuntoli had a four-hour meeting planned. But Milos stood up after two hours and walked out. Nothing was settled.

What is on the table

Dusan Vlahovic and Juventus remain at an impasse over the new contract structure after a week of talks. The club’s Monday proposal was willing to go to €11 million per season for four years. With a €5 million signing bonus, the total deal is €49 million.

Vlahovic wants €12 million a season. With the €25 million signing bonus his agent is asking for, that pushes the deal to €73 million across four years. The gap is €24 million. For a single contract, too much.

What the actual problem is

Technically, the player’s wages are not the issue. Both €11 million and €12 million are figures the club can pay. The issue is the agent fee.

Two years ago, Milos Vlahovic negotiated the previous deal with Juventus at €7 million in wages plus a €3 million “signing bonus” that the club booked as an agent fee. Now the father is asking for €25 million for the same line item. That is more than Frenkie de Jong got from Manchester United in his 2024 extension.

What the club is saying

Sporting director Damien Comolli told reporters:

We have a wage structure in which Yildiz, our second striker after Dusan, earns €7 million per season. We cannot set a precedent that every other player asks for three months later.

Juventus’s approach is that Vlahovic should be no more than 25 percent above the second highest paid player. That works out at €11 million.

Stats for those who like reading

Vlahovic scored 17 goals in 26 Serie A appearances in 2026, which is 0.65 per game. That ratio is lower than in previous seasons:

  • 2024: 0.78 per game
  • 2025: 0.71 per game
  • 2026: 0.65 per game

He missed 14 matches in the meantime with a March back injury. The club argues that lower output means lower market value. But that argument does not hold, because his legs after the injury are simply not the same.

What next, when we will know

Vlahovic’s contract runs out on 30 June 2026. That means from 1 July, the club loses any compensation rights. If no extension is signed by that date, the player walks for free.

Three clubs are in quiet contact with the agent:

  • Manchester United
  • Real Madrid
  • Saudi side Al-Ittihad

None has publicly confirmed interest yet.

My pick

Personally, I give Vlahovic 40 percent to stay in Turin. The reason is that father Milos has already slammed the door on Comolli twice. In Italian negotiation culture, that procedurally narrows the remaining window.

The better option for the player is probably Madrid or Manchester United, where wages can match or beat the Juventus number and the agent fee is not the dispute.

Friday’s meeting

A new meeting is set for Friday at 11 a.m. at the club’s offices inside the Allianz Stadium. Father Milos is travelling from Belgrade on Wednesday with new representative Pero Pavlovic, who replaced Darko Ristic as head of Vlahovic’s legal team two years ago.

If Friday produces no deal, the club is ready to put Vlahovic on the transfer list on 1 June. For a player who has worn their shirt for four years, that would be a public humiliation.

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Next storyVlahovic Arrives in Istanbul, Besiktas Signing FridayThe Serbian striker is expected in Istanbul at 2:30 p.m., then medical tests. Besiktas is offering three years and eight million euros net per season, with the signing set for Friday at 7:03 p.m.

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